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Hands on Systematic Innovation for Business & Management


Product Description

Someone, somewhere already solved your problem.

Someone, somewhere wants the solution you already have.

Strong thinking at the turn of a page:

  • eliminate trade-offs and compromises
  • predict future discontinuous innovation jumps
  • make better use of resources
  • manage complexity

First Published: 2004 2nd Edition (2007, 2014) Now re-available.

Hard back edition (562 pages) with Contradiction Matrix insert


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