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Hands on Systematic Innovation for Business & Management


Product Description

Someone, somewhere already solved your problem.

Someone, somewhere wants the solution you already have.

Strong thinking at the turn of a page:

  • eliminate trade-offs and compromises
  • predict future discontinuous innovation jumps
  • make better use of resources
  • manage complexity

First Published: 2004 2nd Edition (2007, 2014) Now re-available.

Hard back edition (562 pages) with Contradiction Matrix insert


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  1. Handson Systematic Innovation for Business and Management 5 Star Review

    Posted by on 25th Jan 2018

    Great job! In particular Case Study 3 [page 186] “If TRIZ Is So Good, Why Isn’t Everyone Using It?”. I am a novice to TRIZ and have wondered about this for some time. Dr. Mann provides a thought provoking answer.

    The book reinforces looking at opportunities. That’s important because engineers, myself included, often fail to do that.

    Every practitioner should have this book in their reference library.

    I am waiting for the followup book of case studies to be published.

    David Drummonds, PE, PhD, SSMB, Lean, PMP, RMP, TRIZ Level 2

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